KHALEEJ TIMES, Thursday, Dec 6, 2018 | Rabi Al Awwal 28, 1440
5 Dubai shops fined for Super Sale price manipulation
Compliance & Consumer Protection (CCCP) sector in the Department of Economic
Development (DED) conducted 213 shop visits and issued 79 fines for different
types of violations, including price manipulation, during the Super Sale that
was held across Dubai in November.
Five shops that found to have
tampered with before and after sale prices while five others that participated
in the three-day sale did not have the required permission to do so.
The field visits are conducted by CCCP inspectors as part of protecting
consumers from deceptive marketing as well as inaccurate sale prices and
eliminating practices that negatively impact Dubai's position as a preferred
Commented Mohammed Ali Rashid Lootah, CEO of CCCP: "We compare prices before and
during promotional sales to ensure that consumers are not cheated and
transparency is maintained across retailing in Dubai. It's part of the market
monitoring we do to foster trust between consumers and merchants and enhance
retail sector competitiveness and business in Dubai."
Lootah called on consumers use the 'Smart Protection' service available on the
'Dubai Consumer' app to report violations or submit their complaints. Consumers
can also call the Ahlan Dubai number 600 54 5555 to raise complaints.